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OTT Executive Podcast Launched

Trender Research and the 50,000+ strong OTT Executive Community (including the largest OTT group on LinkedIn) are thrilled to have launched the new "OTT Executive Podcast". This weekly podcast features strategic advice and interviews with leaders of the media & entertainment industry. Subscribe to our YouTube channel or listen via your favorite podcast platform.

Watch on YouTube or listen on your favorite podcast player:



Spotify: …


Posted by Brian Mahony on December 22, 2022 at 7:00pm

OTT Executive Summit Postponed; Will Revolutionize the Post-Pandemic Event Model in 2023

Westford, MA. September 2, 2022. — Citing the desire to “blow up” and completely redefine the post-pandemic conference and event experience, Trender Research announced today that the 10th Annual OTT Executive Summit ( will be postponed until 2023.

Brian Mahony (, CEO of Trender Research and President of the 50,000+ strong OTT Executive Community including the largest OTT group on LinkedIn (, provided several reasons for this big change:

“I want to thank our Advisory Board for helping us think through what we originally thought was a difficult decision but turned out to be an easy choice to make. In short, we want to completely overhaul the post-pandemic format, value, and experience for our executive level attendees, speakers, and sponsors. After almost a decade of providing an engaging format through interactive discussions, audience participation, custom research, shared meals, exclusive receptions, boat cruises, fun surprises such as our mid-afternoon cocktails, and of course our signature “Trender Panel” focus groups of ordinary viewers, we want to continue innovating in the post-pandemic world. In the past two years we were proud to trail-blaze a virtual format for the OTT Executive Summit that saw our intimate gathering of 250 executives meeting in New York City blow up into a global online conference ten times that size— and most importantly maintain 90%+ approval ratings— and now we want to “level up” once again and not simply go back to what we were doing before.”

Mr. Mahony went on to give several glimpses of what the new format will look…


Posted by Brian Mahony on September 2, 2022 at 11:45am

***OTT Exec Summit Recap and VOD/Preso links***

This note provides a recap and links to the VOD recordings and presentations from last week's 9th annual OTT Executive Summit ( We're grateful to the almost 1,500 attendees from around the world and many more who are watching the VOD recordings every day. In the end, we brought together 125 industry leaders (out of 350+ candidates considered) as speakers and curated 35 fantastic sessions across a range of informative topics.

Here is the agenda and program to follow along:

VOD Recordings:

Day 1:

Day 2:

Day 3:

Congrats to the OTT Executive Awards recipients:

“OTT Genius”-- Evan Shapiro, NYU

“OTT Hero”-- Manish Sinha, To The New

“OTT Guru”-- Matt Moore, Zype

“Best of Show”-- To The New

“Best Innovation”-- rlaxxTV

“Best ROI”-- Zype


-Andrew Hare, MAGID: 

-Paul Erickson, Parks Associates: 

-Vern Freedlander:

-Paratus People's Jamie Walker webinar: 

-Evan Shapiro: "Media Universe", ad fraud "Pizza Pie Charts", and the "gaming metaverse": …


Posted by Brian Mahony on May 31, 2022 at 3:53pm

Final Speakers and Agenda Announced for OTT Executive Summit

***Register Now for Next Week***

***Announcing the final speaker lineup and agenda for OTT Executive Summit***

I'm proud to announce, but also humbled by all the support, our final agenda ( and 125 amazing speakers ( for the 9th annual OTT Executive Summit ( --virtual/global/free-- November 16-18).

Thanks to sponsor support, we decided to make registration 100% gratis this year (versus $1,495). Let's take a moment to thank them:







-Foxxum/ rlaxx TV


-ST Engineering…


Posted by Brian Mahony on November 13, 2021 at 12:00am

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