Trender Research™ covers consumer technology trends by combining expert analysis with the voice of everyday people.
Introduction from Brian Mahony, CEO Trender Research, Inc.
Today I feel so much pride in taking control of the programs I watch. I recall years earlier how I would have to rush home to catch my favorite shows, Family Feud, The Amazing Race, Under Cover Boss, The Real Housewives of Atlanta, or my favorite Spanish Telenovelas on Univision. I was always in a rush to watch live programming because I can experience it with my friends and family and we could talk about it and be on the same page as we recap our favorite moments via social media. Although…Continue
Posted by Alicia A. Perez on June 13, 2016 at 1:15am
"The kids have taken control of their own programming", I said to my husband, yet, he looked at me with a no surprise look on his face. "They now want a larger tv in their room because the 40 inch Roku TV they now find it to be too small to watch their favorite programming", I continued. Although my husband thinks nothing about my kids programming habits or their wants, I've realized that in the past few years the kids, boys age 3 and…Continue
Posted by Alicia A. Perez on June 11, 2016 at 10:30pm
Posted by Brian Mahony on June 8, 2016 at 6:58am
I currently live in a quiet town in Westchester County, NY in a single-family home. Having previously resided in Manhattan for close to 15 years, I live mostly in my bedroom and media room. I have varied devices in the room - LG HD TV, DVR, Wi-Fi router, Microsoft Surface book, iPad, iPhone and Apple Watch. I tend to multi-task frequently so I am always using my iPhone, iPad, Apple Watch or laptop while…Continue
Posted by Savio Clemente on June 4, 2016 at 4:55pm
OTT market size data reflects the wide diversity of opinions as to how fundamental the shift is away from traditional Pay TV business models. Is it incremental and evolutionary, or is it dramatic and revolutionary? Depending on where you are coming from, your predictions for the future size of the premium subscription OTT market can vary dramatically. …Continue
Posted by Brian Mahony on May 31, 2016 at 10:00pm
I am not in digital marketing. I am not a software engineer. I am not in telecommunications. I am a stay-at-home mom of two children. My days are filled with making lunches, bus schedules, driving to soccer practices and PTO meetings. So when posed the question, “How do you OTT?” my short answer is, I don’t.
Unsure exactly what OTT content is, I naturally Googled it. What I discovered was an entirely new way to view television, listen to music or watch a movie.…Continue
Posted by Nichole Janowsky on January 19, 2016 at 8:39pm
Posted by Brian Mahony on January 19, 2016 at 11:00am
Posted by Brian Mahony on January 14, 2016 at 10:43am
We have too much content. Movies are produced, millions spent, but many won’t survive much beyond their opening weekend. TV shows are made, pilots launched, but some are cancelled after just a few episodes. Meanwhile consumers complain there are too many channels, too many shows, but there is often “nothing on” that they want to watch. Why the disconnect?…Continue
Posted by Brian Mahony on November 4, 2015 at 10:31pm
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Amazon's next game is a four-on-four multiplayer battler called Breakaway, the company announced tonight, and will be the first game in the world to use a new currency developed by popular streaming site Twitch. Both the game and the currency — called Stream+ — were revealed at Twitchcon in San Diego. Amazon Game Studios promised that Stream+ would integrate directly with Breakaway, while a video clip indicated that players would be able to earn the currency by watching matches online, and use those coins to bet on the outcome.
You started out watching Donald Trump yell for 90 minutes, and now it’s Friday, and you’re ready to take a break. Well, good news: ambient rock project Tycho just released a surprise new album, and it’s super chill. It’s called Epoch, and it’s Tycho’s first release since 2014’s Awake.
TOKYO (Reuters) - Japan's Sharp Corp said on Friday it will invest 57.4 billion yen($567.81 million) in its organic light-emitting diode (OLED) business as part of a shift towards the production of displays for use in smartphones, automobiles and flat-screen televisions. The investment will take place between April and June 2018, the company said, adding that there will not be any impact on the company's financial results in the year to March. (Reporting by Thomas Wilson; Editing by Michael Perry)
FRANKFURT/SAN FRANCISCO (Reuters) - A Tesla Motors Inc car operating under Autopilot collided with a bus in northern Germany, but the electric car maker said a collision was unavoidable because the bus swerved into the vehicle's lane. The incident occurred on Wednesday in the town of Ratzeburg, German police said. The car's driver told Tesla following the crash that he was using Autopilot when the incident occurred but that it was unrelated to the accident, a Tesla spokeswoman said on Thursday.