Trender Research™ covers consumer technology trends by combining expert analysis with the voice of everyday people.
Introduction from Brian Mahony, CEO Trender Research, Inc.
As a mom tv watching in my household is very limited. I also find that watching tv in itself has evolved. For the most part, I find that instead of spending countless hours in front of the tv soaking in hours of programming we are now on-the-go and choosing what we want to watch and when. There's also so much content available and ways to obtain it that it can be quite overwhelming.
While at home I am constantly multi-tasking while preparing a meal for my family, organizing the home,…Continue
Posted by Alicia A. Perez on April 26, 2015 at 12:37am
Posted by Brian Mahony on November 24, 2014 at 4:11pm
OTT trophy winners awarded by a forum of fellow executives.…Continue
Posted by Brian Mahony on November 14, 2014 at 12:30pm
Ever since I discovered Netflix I have been hooked. I rarely watch regular cable television anymore, not only do I enjoy Netflix my kids love it. There are so many choices for the kids to watch such as; movies, cartoons to films that relate to young teens. I especially enjoy Netflix because I have been able to see movies that have not been released in theaters and that I probably wouldn't haven't watched otherwise. I tend to watch movies on the weekend with the family to catch up from the…Continue
Posted by Susan Romero on November 6, 2014 at 7:44pm
I know this might sound trite, but 2014 could be the year of "Over-the-Top." Perhaps not the year it became so mainstream that it rivaled the decades-old Pay TV business model, but at least the year when seeds where planted, some with roots that might break concrete.
Consider the recent announcements by HBO, CBS, Univision and others. It used to be that these content players had too much to risk to upset the Pay TV apple cart,…Continue
Posted by Brian Mahony on October 27, 2014 at 11:10am
FreeCast continues to make news among announcements from some of the content giants. And I happen to know there's even bigger news in the works.
Sometimes simple is better too. Can Rabbit TV Plus succeed where so many more complicated solutions have failed? The price is hard to beat:…
Posted by Brian Mahony on October 22, 2014 at 12:00pm
September 8, 2014. New York City. Endavo Media, a leading digital media distribution company that is reinventing consumer TV and premium over-the-top video services, announced that CEO Paul D Hamm will be a featured speaker at the Over-the-Top Video Executive Summit (…Continue
Posted by Brian Mahony on September 8, 2014 at 10:13am
OTT Video Summer Reading List
I have been doing some research, reading, and writing this past summer and wanted to share some of the highlights with you. Use this as an interesting, but probably incomplete, reading list to catch up on the major developments in over-the-top video:
* Streaming/Mobile TV becoming mainstream: …
Posted by Brian Mahony on September 3, 2014 at 4:52pm
As time evolves, so does the functionality of certain objects. The television started out simply to enable us to watch programs, but has evolved to being able to use the Internet and play video games, among other things. Gaming systems were plain and simple, but now have evolved into allowing us to watch movies, stream the Internet, download photos, and download apps. The device that has gone through the most change, however, is the mobile phone. It started out as basic as can be, just for…Continue
Posted by Akshay Bhardwaj on August 13, 2014 at 12:44pm
The internet has definitely changed the way we function as consumers, making everything much more convenient, giving us more access to information and products that we wouldn’t have been able to purchase in the…
Posted by Sookie Lioncourt on July 31, 2014 at 12:45pm
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Visual artist Oleg Memukhin planned a recent CGI experiment around one of Earth's most hypnotic visuals: fish swimming around in a circle. Using the graphics application Houdini, Memukhin created a school of small, shimmery fish and had them move in sync around any objects placed in their path. In the video above, Memukhin describes the four elements in his "flocking model": cohesion, separation and alignment, obstacle avoidance, and shape animation and flee behavior.
Last year, some of President Obama's emails were exposed to Russian hackers during a White House computer system breach. Servers that control the traffic to Obama's BlackBerry also remained secure. Obama's personal email account was not affected, rather, much of his correspondence was culled from the accounts of people with whom he communicated frequently. The White House is hit with cyberattacks every day, the Times reports, but this was an advanced, highly targeted attack.
Earlier today, Tesla's Twitter account and website were taken over by some nefarious jokesters. Around 5 PM ET, a strange tweet popped up on the company's official Twitter account, suggesting the company was no longer in control of what was being posted. The Tesla account name was changed to #RIPPRGANG. The person behind the @rootworx account tweeted several times he was not responsible for the hack, although it was his phone number that was leaked.
If you're a surfer, and you love the feel of salty sea mist on your skin, and the threatening billow of a forming wave, and the rush of gliding on water, but your preferred look is business formal, I've got good news for you. Quiksilver in Japan and the ad agency TBWA\HAKUHODO have designed the True Wetsuit, a wetsuit that looks like an actual suit.