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Trender Research™ covers consumer technology trends by combining expert analysis with the voice of everyday people.

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Welcome to Trender Research

Introduction from Brian Mahony, CEO Trender Research, Inc.
Welcome to Trender Research! Trender Research is a market research and consulting firm that covers the use of technology-based devices and services by everyday people. Trender Research is dedicated to capturing the voice of not just the technically adept, but demographic groups that are often overlooked by established market research firms and the developers of new gadgets and services--- read more...

Personal Technology News

Android Wear Gets GPS Tracking as Sony SmartWatch 3 Pre-Orders Begin

By Nathan Olivarez-Giles Google is taking its first step toward letting Android Wear watches function without being connected to a phone. On Thursday, the company began pushing a software update that will let watches both connect to a Bluetooth headset and play music downloaded from the Google Play Music app, even when a device is offline and not tethered to a smartphone. The update also brings GPS-equipped watches the ability to track a user’s location, route, distance traveled and speed when not linked to a phone.This will let GPS-enabled watches double as fitness trackers when, say, during a run or a visit to the gym, users decide not to have their phones in their pockets or strapped to their arms. Lo and behold, the first Android Wear watch with built-in GPS technology, the Sony SmartWatch 3, is also going on pre-order from Verizon Wireless today. It’ll eventually be sold through the Google Play storefront, alongside watches from Samsung, LG, Asus and Motorola . Although the new smartwatch is Sony's third, it’s the first from the Japanese company that runs on the Android Wear operating system. Both Verizon and Google will be selling the watch for $250.This is the first of a series of software updates that David Singleton, the director of Android engineering, told the Journal back in September were on the way to fix many of Android Wear’s problems.Singleton said then that over the next year users would see Bluetooth headset pairing, better battery life, improved notifications and refined voice recognition. Aside from the Bluetooth headset pairing function, this update isn’t delivering on those much-needed improvements, which are examples of what Google needs to do if Android Wear is to catch on. But, the update will at least allow Sony’s watch do something unique with its GPS sensors.

Tech News

Q&A: Shining a Light on Nosy Apps

Plus, creating a fund-raising page on Facebook.






Q&A: Exporting Video From iPhoto

And tips on removing malicious software from browsers.






Machine Learning: GoPro Cameras Face Simpler Competition

If you just want a portable, easy-to-operate still and video camera, it’s worth taking a look at some alternatives now on the market or coming soon.






App Smart: Don’t Be Afraid of These Halloween-Themed Apps

Play games, and get ideas for pumpkin carving, recipes and more for the spooky holiday.






State of the Art: Apple Strengthens Pull of Its Orbit With Each Device

The tech giant has succeeded in ensuring that its phones, tablets and computers work seamlessly together. You might never leave.






 

Blog Posts

With all the major OTT news from HBO and CBS, FreeCast's simple but innovative Rabbit TV Plus says "Yup, we've been waiting for you."

FreeCast continues to make news among announcements from some of the content giants. And I happen to know there's even bigger news in the works.



Sometimes simple is better too. Can Rabbit TV Plus succeed where so many more complicated solutions have failed? The price is hard to beat:…

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Posted by Brian Mahony on October 22, 2014 at 12:00pm

Endavo Media’s Paul D Hamm Announced as Featured Speaker at OTT Video Executive Summit

September 8, 2014. New York City. Endavo Media, a leading digital media distribution company that is reinventing consumer TV and premium over-the-top video services, announced that CEO Paul D Hamm will be a featured speaker at the Over-the-Top Video Executive Summit (…

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Posted by Brian Mahony on September 8, 2014 at 10:13am

OTT Video Summer Reading List for stories you might have missed

OTT Video Summer Reading List



I have been doing some research, reading, and writing this past summer and wanted to share some of the highlights with you. Use this as an interesting, but probably incomplete, reading list to catch up on the major developments in over-the-top video: 



* Streaming/Mobile TV becoming mainstream: …

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Posted by Brian Mahony on September 3, 2014 at 4:52pm

How Teens See the Mobile Movement

As time evolves, so does the functionality of certain objects. The television started out simply to enable us to watch programs, but has evolved to being able to use the Internet and play video games, among other things. Gaming systems were plain and simple, but now have evolved into allowing us to watch movies, stream the Internet, download photos, and download apps. The device that has gone through the most change, however, is the mobile phone. It started out as basic as can be, just for…

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Posted by Akshay Bhardwaj on August 13, 2014 at 12:44pm

Three Things You Need to Remember When Shopping Online

The internet has definitely changed the way we function as consumers, making everything much more convenient, giving us more access to information and products that we wouldn’t have been able to purchase in the…

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Posted by Sookie Lioncourt on July 31, 2014 at 12:45pm

How Binge Watching Affects our Relationship with Media

As an avid TV watcher, I know and understand the pains of cable TV. Shows generally air once a week, cliffhangers and teases are everywhere, and timings often conflict with our own schedules. The couch and TV is one area of my life which I do not get to go to as much as I used to, simply because of a busy schedule. Trying to balance work, school, family, and friends prevents more time to be given to casually couch crashing and TV surfing as I would when I was younger. But, like many other…

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Posted by Akshay Bhardwaj on July 29, 2014 at 2:26pm

Teenagers like me prefer Comcast for variety of content, Netflix for accessibility from any device.

Being a teenager, I've had the opportunity to experience watching TV using different sources, and also to observe my fellow teenage friends consuming TV. Here are my insights on teenage TV consumption to increase the TV hours of the teenage demographic.

 

My friends usually watch about one and a half to two and a half hours of…

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Posted by Casey Mahony on July 17, 2014 at 12:00pm

India Dreaming and Streaming

In the world today, the Indian population is on the rise in the United States. More and more citizens are migrating over to the States in order to pursue better opportunities for themselves. Indeed, parents often come here in order to raise their child in our elite academic system, which is renowned worldwide and has given birth to some of the greatest minds in history. But in coming to a whole new world, those Indians lose much of their former culture. Food, lifestyle, environment, daily…

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Posted by Akshay Bhardwaj on July 15, 2014 at 12:30pm

Service Provider News

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Top Tech News

Brookstone puts up pre-order page for Fitbit Surge before it's been announced

Brookstone puts up pre-order page for Fitbit Surge before it's been announced Fitbit still hasn't gotten around to officially announcing its new $250 Surge fitness watch, but the company's retail partners are no longer waiting around. An apparent mixup has led Brookstone to prematurely publish a pre-order page for the "super watch." A friendly tipster clued us in on the mistake. And the page (still live as of this writing) confirms everything we've already told you: Surge is a fitness watch — not a smartwatch — with built-in GPS and a variety of sensors that can record your workouts and overall activity regardless of whether it's linked up to a smartphone.


Google exec sets records with leap from near-space

In this Oct. 20, 2014 photo provided by Paragon Space Development Corporation, Google executive Alan Eustace is shown before a test flight for his Friday, Oct. 24, 2014 leap from the edge of space that broke the sound barrier and set several skydiving records over the southern New Mexico desert outside Roswell. Eustace's supersonic jump was part of a project by Paragon Space Development Corp. and its Stratospheric Explorer team, which has been working secretly for years to develop a self-contained commercial spacesuit that would allow people to explore some 20 miles above the Earth's surface.(AP Photo/Paragon Space Development Corporation) ROSWELL, N.M. (AP) — Google executive Alan Eustace broke the sound barrier and set several skydiving records over the southern New Mexico desert early Friday after taking a big leap from the edge of space.


Watch a 'Game of Thrones' star create planets in this sci-fi short film

Watch a 'Game of Thrones' star create planets in this sci-fi short film Aiden Gillen is by now best known for playing ambitious men, particularly on critically acclaimed HBO series. On Game of Thrones, he plays the conniving Petyr "Littlefinger" Baelish, and on The Wire, he played conflicted politician Tommy Carcetti. So Polish digital effects company Platige Image and the European Space Agency probably figured he was uniquely suited for their new short film Ambition. ...


Capture One Pro 8 review

Deliver digital photo images with color and detail

Auslogics Duplicate File Finder review

Find and remove duplicate files from your PC

College students more prone to thoughtless social posts than high schoolers, study says

College students more prone to thoughtless social posts than high schoolers, study says A new survey -- conducted for a firm that recently brought its private social-networking app to the US -- also shows that teens are tired of the lack of reality on sites like Facebook.>


Ashampoo Music Studio review

Convert, edit, organize, archive, and burn your songs

Anti-Porn parental controls review

Protect children from pornographic content on the Web
 
 
 

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