Trender Research™ covers consumer technology trends by combining expert analysis with the voice of everyday people.
Introduction from Brian Mahony, CEO Trender Research, Inc.
Posted by Brian Mahony on November 24, 2014 at 4:11pm
OTT trophy winners awarded by a forum of fellow executives.…Continue
Posted by Brian Mahony on November 14, 2014 at 12:30pm
Ever since I discovered Netflix I have been hooked. I rarely watch regular cable television anymore, not only do I enjoy Netflix my kids love it. There are so many choices for the kids to watch such as; movies, cartoons to films that relate to young teens. I especially enjoy Netflix because I have been able to see movies that have not been released in theaters and that I probably wouldn't haven't watched otherwise. I tend to watch movies on the weekend with the family to catch up from the…Continue
Posted by Susan Romero on November 6, 2014 at 7:44pm
I know this might sound trite, but 2014 could be the year of "Over-the-Top." Perhaps not the year it became so mainstream that it rivaled the decades-old Pay TV business model, but at least the year when seeds where planted, some with roots that might break concrete.
Consider the recent announcements by HBO, CBS, Univision and others. It used to be that these content players had too much to risk to upset the Pay TV apple cart,…Continue
Posted by Brian Mahony on October 27, 2014 at 11:10am
FreeCast continues to make news among announcements from some of the content giants. And I happen to know there's even bigger news in the works.
Sometimes simple is better too. Can Rabbit TV Plus succeed where so many more complicated solutions have failed? The price is hard to beat:…
Posted by Brian Mahony on October 22, 2014 at 12:00pm
September 8, 2014. New York City. Endavo Media, a leading digital media distribution company that is reinventing consumer TV and premium over-the-top video services, announced that CEO Paul D Hamm will be a featured speaker at the Over-the-Top Video Executive Summit (…Continue
Posted by Brian Mahony on September 8, 2014 at 10:13am
OTT Video Summer Reading List
I have been doing some research, reading, and writing this past summer and wanted to share some of the highlights with you. Use this as an interesting, but probably incomplete, reading list to catch up on the major developments in over-the-top video:
* Streaming/Mobile TV becoming mainstream: …
Posted by Brian Mahony on September 3, 2014 at 4:52pm
As time evolves, so does the functionality of certain objects. The television started out simply to enable us to watch programs, but has evolved to being able to use the Internet and play video games, among other things. Gaming systems were plain and simple, but now have evolved into allowing us to watch movies, stream the Internet, download photos, and download apps. The device that has gone through the most change, however, is the mobile phone. It started out as basic as can be, just for…Continue
Posted by Akshay Bhardwaj on August 13, 2014 at 12:44pm
The internet has definitely changed the way we function as consumers, making everything much more convenient, giving us more access to information and products that we wouldn’t have been able to purchase in the…
Posted by Sookie Lioncourt on July 31, 2014 at 12:45pm
As an avid TV watcher, I know and understand the pains of cable TV. Shows generally air once a week, cliffhangers and teases are everywhere, and timings often conflict with our own schedules. The couch and TV is one area of my life which I do not get to go to as much as I used to, simply because of a busy schedule. Trying to balance work, school, family, and friends prevents more time to be given to casually couch crashing and TV surfing as I would when I was younger. But, like many other…Continue
Posted by Akshay Bhardwaj on July 29, 2014 at 2:26pm
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