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Press Releases
Concern for identity theft and rise of social networking and mobile applications have changed view of online safety and driven the development of comprehensive security suites.
Westford, MA, January 20, 2009 — Trender Research™ Inc. (www.trenderresearch.com), a market research and consulting firm that combines expert analysis with the voice of everyday people, announced a new Trender Thought Leaders report for the digital security industry. The “Digital Security Trends” report analyzes the evolution of real and perceived security threats and the technology that aims to protect consumers and workers against them. The 25-page report is invaluable for policy-makers, industry professionals, researchers, technology vendors, and investors trying to understand the challenges and opportunities in digital security.
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Healthcare Thought Leaders Predict the Impact of Technology in a New Report by Trender Research
Amidst major policy reforms, industry luminaries and a focus group of everyday people are optimistic that technology can substantially reduce costs and improve patient care.
Westford, MA, November 24, 2009 — Trender Research™ Inc. (www.trenderresearch.com), a market research and consulting firm that combines expert analysis with the voice of everyday people, announced a new Trender Thought Leaders report for the healthcare industry. The report, entitled “Impact! When Healthcare and Technology Collide”, analyzes major healthcare trends and specifically how technology is spurring a major transformation in the way healthcare organizations are managed and patient care is delivered. The report is invaluable for policy-makers, healthcare professionals, researchers, technology vendors, and investors trying to understand the challenges and opportunities in healthcare. (read more)
Hulu, Netflix, TiVo, and Roku score high Trender Dashboard ratings in comprehensive analysis of the online video industry and its impact on the Pay TV market.
Westford, MA, October 1, 2009 — Trender Research™ Inc. (www.trenderresearch.com), a consumer technology market research and consulting firm that combines expert analysis with the voice of everyday people, announced a new strategic analysis of the over the top (OTT) video industry and its impact on the Pay TV market. The report, entitled “Pay TV and the Growing Over the Top Video Threat”, analyzes the major trends of online video consumption and how they are changing the business models for cable, satellite, and IPTV service providers as well as the video rental market. (read more)
Trender Awards™ Announced: Apple, VidTel, and Sling
Media Lead Honors with Nods in Multiple Categories
Iconic Apple iPhone wins "Mega Trender Award"; Microsoft Windows Vista wins "Trender Pretender Award"
Westford, MA, March 5, 2009 — Trender Research™ Inc. (www.trenderresearch.com), a unique market research and consulting firm that combines expert analysis with the voice of everyday people, announced today the winners of the Trender Awards™ “Best of 2009”. The Trender Awards were created to honor gadgets and services that are not only novel and technologically advanced, but also improve people's lives in some way and have appeal to everyday folks. (read more)
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Top Tech News
Restaurant learns online reviews can make or break
PHOENIX (AP) — It was the customer service disaster heard around the Internet.
Sony to assess spin-off plan; cuts targets for cameras, smartphones
By Tim Kelly TOKYO (Reuters) - Sony Corp cut its sales targets for digital cameras, smartphones and tablets by 13-17 percent for the year to end-March 2015, but said there were "encouraging" signs of a revival in its electronics business. CEO Kazuo Hirai told a press briefing on Wednesday that Sony would assess a proposal from its biggest shareholder, billionaire Daniel Loeb's Third Point LLC hedge fund, that the group should sell up to a fifth of its music and movies business, which includes artists such as Adele and hit franchises like "Spider-Man". ...
Apple case seen as possible spur to tax action
WASHINGTON (AP) — Now that tech darling Apple Inc. has been dragged front and center into the debate over the U.S. tax code, lawmakers are hoping that the spotlight on such a high-profile company could be the catalyst for Congress to take action to close loopholes or reform the law.
How cloud services could save Microsoft from sinking PC sales
We all know that the PC industry is in dire straits at the moment, which has naturally led to speculation that Microsoft could also soon find itself in big trouble. But while Microsoft’s struggles to establish itself in the mobile consumer device market are well-documented, the company still has an ace up its sleeve in the form of enterprise cloud services. Barron’s points us to a new note from UBS analyst Brent Thill, who makes the case that Microsoft cloud offerings such as Office 365 and SkyDrive have the potential to give the company a more predictable revenue stream and make the company more like IBM, which for years has raked in high earnings despite being out of the consumerSoftBank grants Sprint permission to consider Dish buyout
Japanese carrier SoftBank has granted Sprint a waiver allowing it to consider Dish’s $25.5 billion bid for the company. The waiver gives Sprint permission to disclose non-public information and engage in negotiations with Dish regarding its buyout proposal. The Sprint Board of Directors has the right to terminate the existing merger agreement with SoftBank to accept a superior offer, however it has not yet changed its recommendation. SoftBank offered to pay $20.1 billion for a 70% stake in the wireless provider last October. Sprint will conduct due diligence with Dish and make a final decision in early June when shareholders vote to approve or reject SoftBank’s offer. Sprint’s press release follows below. Sprint Provides Transaction Update Sprint Receives Waiver fromThe Irish loophole behind Apple's low tax bill
By Tom Bergin LONDON (Reuters) - Apple's ability to shelter billions of dollars of income from tax has depended on an unusual loophole in the Irish tax code that helps the country compete with other countries for investment and jobs. A U.S. Senate investigation revealed Tuesday that Apple, maker of iPhones, iPads and Mac computers, channeled profits into Irish-incorporated subsidiaries that had "no declared tax residency anywhere in the world. ...
Senate panel approves immigration bill
WASHINGTON (AP) — Far-reaching legislation to grant a chance at citizenship to millions of immigrants living illegally in the United States cleared the Senate Judiciary Committee on a solid bipartisan vote Tuesday night after supporters somberly sidestepped a controversy over the rights of gay spouses.
Ireland rejects blame for Apple's low tax rate
By Conor Humphries and Padraic Halpin CORK/DUBLIN (Reuters) - Ireland said on Tuesday it was not to blame for Apple Inc's low global tax payments and had no special rate deal with the company after the U.S. Senate said it paid little or no tax on tens of billions of dollars in profits stashed in Irish subsidiaries. The Irish government, which has seen the luring of U.S. multinationals with low taxes as a key part of its economic policy since the 1960s, said its system was transparent and other countries were responsible if the tax rate paid by Apple was too low. ...
NVIDIA updates Tegra 4i processor, adds LTE-Advanced support
In effort to curb ongoing market loss to Qualcomm and Samsung, NVIDIA has continued to aggressively upgrade its quad-core Tegra 4 mobile processor. The company on Tuesday announced that its Tegra 4i CPU, a variant of the Tegra 4 that includes an integrated LTE modem, has been updated to support LTE-Advanced networks with speeds of up to 150Mpbs, an increase from traditional LTE speeds of 100Mbps. NVIDIA notes that because of its “software defined radio technology” it can add support for new technologies with a simple software update, making the chip more future-proof than its competitors’. In the future, the company is also planning to update the processor to be compatible with voice-over-LTE technology. NVIDIA’s press release follows below. NVIDIA’s mobileMicrosoft touts Xbox One as all-in-1 entertainment
REDMOND, Wash. (AP) — Microsoft thinks it has the one.
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