All Blog Posts (319)

We have too much content. Movies are produced, millions spent, but many won’t survive much beyond their opening weekend. TV shows are made, pilots launched, but some are cancelled after just a few episodes. Meanwhile consumers complain there are too many channels, too many shows, but there is often “nothing on” that they want to watch. Why the disconnect?…

http://www.schange.com/insights/white-papers

The last white paper I recommended was a nice technical dive on how to approach evolving HTML5 requirements. This next one takes more of a business view of some of the challenges…

http://marketing.viaccess-orca.com/resource-center/white-papers/adopting-dash-multi-drm.html

Multiscreen video is now a reality that consumers enjoy every day.  While it may not…

July 15, 2015 — Trender Research, producers of the OTT (over-the-top video) Executive Summit (www.OTTexec.com), announced that SeaChange’s Rave premium OTT-platform was awarded the “Best Product Fit” as voted by a prestigious group of industry…

Trender Research, producers of the OTT (over-the-top video) Executive Summit (http://ottexec.com/), announced that Scripps Networks’ Brian Balthazar, Complex’s Rich Antoniello, and iTV Doctor Rick Howe were awarded the prestigious “OTT Genius”, “OTT Hero” and “OTT…

I am happy to report that the 3rd OTT Executive Summit, June 17th in New York City (http://www.ottexec.com/), was a smashing success! Special thanks go out to Platinum sponsor SeaChange and Gold sponsors Ratio, Verizon Digital Media Services, Viaccess-Orca, Encompass, InterCall, and all of our other sponsors (http://www.ottexec.com/#sponsors) and media partners (…

If you asked me a year ago about my TV watching habits my answer would have been different then today. I would have never imagined that I would watch less TV yet more of the programming I like, or that I could live without cable. Yes, I finally cut the cord and got rid of the dusty yet expensive cable boxes. It's been 6 months since I got rid of cable. I thought that i could not do it. I thought that I would miss the box atop of my tv, but, now i've realized that I do not miss it at…

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WWE Case Study 



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With a week to go until the OTT Executive Summit (www.OTTexec.com), we give you one more case study to digest, and it’s a good quick read.…

The next OTT Executive Summit, June 17th in New York City (http://www.ottexec.com/), is almost here and I’m happy to report that we will have a very prestigious group gathered. This year we will have in attendance top leaders across the media/cable/telecom/broadcasting industries including executives from ABC, CBS, NBC, Fox, Hulu, HBO, QVC, Nature TV, Complex, HGTV, Design Network TV, Comcast, Verizon, Cablevision, Time Warner…

Trender Research, producers of the OTT Executive Summit (www.OTTexec.com), announced that VP of Connected TV Strategy and Product for Ratio, Mike Lucero, will be speaking at the Over-the-Top Executive Summit (www.OTTexec.com), to be held at the Westin Times Square on June 17. Ratio is a leading video technology and solutions provider, with their RatioTV OTT application platform powering some…

As we gear up for the 3rd OTT Executive Summit, June 17th in New York City (http://ottexec.com/), I will be sharing some informative material from speakers and sponsors to help us prepare for another exciting day of strategic discussions. …

As a mom tv watching in my household is very limited. I also find that watching tv in itself has evolved. For the most part, I find that instead of spending countless hours in front of the tv soaking in hours of programming we are now on-the-go and choosing what we want to watch and when. There's also so much content available and ways to obtain it that it can be quite overwhelming.

While at home I am constantly multi-tasking while preparing a meal for my family, organizing the home,…

REGISTER at: http://bit.ly/1uWUMFx

Please join Akamai on December 2 at 2 PM EST for an…

OTT trophy winners awarded by a forum of fellow executives.…

Ever since I discovered Netflix I have been hooked. I rarely watch regular cable television anymore, not only do I enjoy Netflix my kids love it. There are so many choices for the kids to watch such as; movies, cartoons to films that relate to young teens. I especially enjoy Netflix because I have been able to see movies that have not been released in theaters and that I probably wouldn't haven't watched otherwise. I tend to watch movies on the weekend with the family to catch up from the…

I know this might sound trite, but 2014 could be the year of "Over-the-Top." Perhaps not the year it became so mainstream that it rivaled the decades-old Pay TV business model, but at least the year when seeds where planted, some with roots that might break concrete.

Consider the recent announcements by HBO, CBS, Univision and others. It used to be that these content players had too much to risk to upset the Pay TV apple cart,…

September 8, 2014. New York City. Endavo Media, a leading digital media distribution company that is reinventing consumer TV and premium over-the-top video services, announced that CEO Paul D Hamm will be a featured speaker at the Over-the-Top Video Executive Summit (…

OTT Video Summer Reading List



I have been doing some research, reading, and writing this past summer and wanted to share some of the highlights with you. Use this as an interesting, but probably incomplete, reading list to catch up on the major developments in over-the-top video: 



* Streaming/Mobile TV becoming mainstream: …

As time evolves, so does the functionality of certain objects. The television started out simply to enable us to watch programs, but has evolved to being able to use the Internet and play video games, among other things. Gaming systems were plain and simple, but now have evolved into allowing us to watch movies, stream the Internet, download photos, and download apps. The device that has gone through the most change, however, is the mobile phone. It started out as basic as can be, just for…