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All Blog Posts (326)

Happy Streaming Kids in Control...

"The kids have taken control of their own programming", I said to my husband, yet, he looked at me with a no surprise look on his face. "They now want a larger tv in their room because the 40 inch Roku TV they now find it to be too small to watch their favorite programming", I continued. Although my husband thinks nothing about my kids programming habits or their wants, I've realized that in the past few years the kids, boys age 3 and…

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Added by Alicia A. Perez on June 11, 2016 at 10:30pm — No Comments

Crossing the TV Divide

I currently live in a quiet town in Westchester County, NY in a single-family home. Having previously resided in Manhattan for close to 15 years, I live mostly in my bedroom and media room. I have varied devices in the room - LG HD TV, DVR, Wi-Fi router, Microsoft Surface book, iPad, iPhone and Apple Watch.  I tend to multi-task frequently so I am always using my iPhone, iPad, Apple Watch or laptop while…

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Added by Savio Clemente on June 4, 2016 at 4:55pm — No Comments

Will the OTT Market Reach $12B in 2018? Regional Market Research Forecasts and Trends

OTT market size data reflects the wide diversity of opinions as to how fundamental the shift is away from traditional Pay TV business models. Is it incremental and evolutionary, or is it dramatic and revolutionary? Depending on where you are coming from, your predictions for the future size of the premium subscription OTT market can vary dramatically. …

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Added by Brian Mahony on May 31, 2016 at 10:00pm — No Comments

How do you OTT?

I am not in digital marketing. I am not a software engineer. I am not in telecommunications. I am a stay-at-home mom of two children. My days are filled with making lunches, bus schedules, driving to soccer practices and PTO meetings. So when posed the question, “How do you OTT?” my short answer is, I don’t.

Unsure exactly what OTT content is, I naturally Googled it. What I discovered was an entirely new way to view television, listen to music or watch a movie.…

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Added by Nichole Janowsky on January 19, 2016 at 8:39pm — No Comments

Trender Research’s OTT Magazine Acquires IPTV Magazine

http://www.pr.com/press-release/654426

Westford, MA, January 19, 2016 --(PR.com)-- Trender Research Inc.’s Over-the-Top Video division announced today the acquisition of IPTV…

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Added by Brian Mahony on January 19, 2016 at 11:00am — No Comments

Like VoIP Before It, Video Quality Is the Final Measure of OTT Success

http://delivers.limelight.com/OTTVideoExec

Since the beginning of my career, first in software and then in telecom, quality has…

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Added by Brian Mahony on January 14, 2016 at 10:43am — No Comments

What if you could predict how successful your next movie or TV show would be? Social Sentiment Analysis-- the new content crystal ball.

We have too much content. Movies are produced, millions spent, but many won’t survive much beyond their opening weekend. TV shows are made, pilots launched, but some are cancelled after just a few episodes. Meanwhile consumers complain there are too many channels, too many shows, but there is often “nothing on” that they want to watch. Why the disconnect?…

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Added by Brian Mahony on November 4, 2015 at 10:31pm — No Comments

New White Paper: 3 Business Considerations for Deploying a New OTT Service

http://www.schange.com/insights/white-papers

The last white paper I recommended was a nice technical dive on how to approach evolving HTML5 requirements. This next one takes more of a business view of some of the challenges…

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Added by Brian Mahony on September 29, 2015 at 2:27pm — No Comments

White Paper: Adopting DASH & Multi-DRM for Video Delivery – The Great Opportunity for Change

http://marketing.viaccess-orca.com/resource-center/white-papers/adopting-dash-multi-drm.html

Multiscreen video is now a reality that consumers enjoy every day.  While it may not…

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Added by Brian Mahony on September 16, 2015 at 3:30pm — No Comments

SeaChange Wins “Best Product Fit” Award at OTT Executive Summit

July 15, 2015 — Trender Research, producers of the OTT (over-the-top video) Executive Summit (www.OTTexec.com), announced that SeaChange’s Rave premium OTT-platform was awarded the “Best Product Fit” as voted by a prestigious group of industry…

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Added by Andrea Nelson on July 15, 2015 at 10:46am — No Comments

“OTT Genius” Award Winners from OTT Executive Summit Announced

Trender Research, producers of the OTT (over-the-top video) Executive Summit (http://ottexec.com/), announced that Scripps Networks’ Brian Balthazar, Complex’s Rich Antoniello, and iTV Doctor Rick Howe were awarded the prestigious “OTT Genius”, “OTT Hero” and “OTT…

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Added by Andrea Nelson on July 13, 2015 at 12:00pm — No Comments

OTT Executive Summit Wrap-Up— Sponsored by Ratio and Verizon Digital Media Services

I am happy to report that the 3rd OTT Executive Summit, June 17th in New York City (http://www.ottexec.com/), was a smashing success! Special thanks go out to Platinum sponsor SeaChange and Gold sponsors Ratio, Verizon Digital Media Services, Viaccess-Orca, Encompass, InterCall, and all of our other sponsors (http://www.ottexec.com/#sponsors) and media partners (…

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Added by Brian Mahony on June 30, 2015 at 11:31am — No Comments

Viewing My Way! English & Spanish Programming

If you asked me a year ago about my TV watching habits my answer would have been different then today. I would have never imagined that I would watch less TV yet more of the programming I like, or that I could live without cable. Yes, I finally cut the cord and got rid of the dusty yet expensive cable boxes. It's been 6 months since I got rid of cable. I thought that i could not do it. I thought that I would miss the box atop of my tv, but, now i've realized that I do not miss it at…

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Added by Alicia A. Perez on June 10, 2015 at 12:00am — No Comments

Encompass Case Study: WWE Network-- 24/7 Stream Origination Channel

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WWE Case Study 



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With a week to go until the OTT Executive Summit (www.OTTexec.com), we give you one more case study to digest, and it’s a good quick read.…

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Added by Brian Mahony on June 8, 2015 at 10:44am — No Comments

White Paper: “Building the Next Generation of High Quality Consumer Video Experiences”

The next OTT Executive Summit, June 17th in New York City (http://www.ottexec.com/), is almost here and I’m happy to report that we will have a very prestigious group gathered. This year we will have in attendance top leaders across the media/cable/telecom/broadcasting industries including executives from ABC, CBS, NBC, Fox, Hulu, HBO, QVC, Nature TV, Complex, HGTV, Design Network TV, Comcast, Verizon, Cablevision, Time Warner…

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Added by Brian Mahony on June 1, 2015 at 11:38am — No Comments

OTT Executive Summit Welcomes Mike Lucero, Ratio’s VP of Connected TV Strategy and Product as a Featured Speaker

Trender Research, producers of the OTT Executive Summit (www.OTTexec.com), announced that VP of Connected TV Strategy and Product for Ratio, Mike Lucero, will be speaking at the Over-the-Top Executive Summit (www.OTTexec.com), to be held at the Westin Times Square on June 17. Ratio is a leading video technology and solutions provider, with their RatioTV OTT application platform powering some…

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Added by Brian Mahony on June 1, 2015 at 1:14am — No Comments

Must-read case study: “Telekom Romania's Journey Into the OTT Multiscreen World”

As we gear up for the 3rd OTT Executive Summit, June 17th in New York City (http://ottexec.com/), I will be sharing some informative material from speakers and sponsors to help us prepare for another exciting day of strategic discussions. …



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Added by Brian Mahony on May 25, 2015 at 9:24am — No Comments

TV Watching as a Mom

As a mom tv watching in my household is very limited. I also find that watching tv in itself has evolved. For the most part, I find that instead of spending countless hours in front of the tv soaking in hours of programming we are now on-the-go and choosing what we want to watch and when. There's also so much content available and ways to obtain it that it can be quite overwhelming.

While at home I am constantly multi-tasking while preparing a meal for my family, organizing the home,…

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Added by Alicia A. Perez on April 26, 2015 at 12:37am — 1 Comment

World Cup Webinar: CBC Teams with Akamai to Deliver Record-Breaking Performance

REGISTER at: http://bit.ly/1uWUMFx

Please join Akamai on December 2 at 2 PM EST for an…

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Added by Brian Mahony on November 24, 2014 at 4:11pm — No Comments

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